hey it's Tim here in today's video we're answering the question who is Tableau pulse 4Ever let's get stuck in now to answer this question I actually don't need any sort of screen recording going on but I'll have tblo pulse in front of me just in case we need to go to it because I think it might be useful context to answer this question I think it's super important to go back a few months because I think the writing has been on the wall that this was always going to be the direction that Salesforce took in one way or another but at the same time I don't think anyone could have predicted the um you know Resurgence of AI in every single piece of technology on the planet this year if your tool or piece of software doesn't have ai in it you're basically behind the curve to the point where even big companies like apple are struggling to get this kind of capability into their devices because of the the way they build products and so AI has completely changed the game in terms of what companies are talking about and the features that they're putting into their products primarily because I think I think they're trying to please the market they're trying to please the investors and the expectations of their customers because their customers are hearing about Ai and all the great things it can do and so people are looking to have these features in their products now if we go back a bit more there was already some change happening in the background in terms of Salesforce turning Tableau into the product it wants it to be and this change is actually a lot broader and it goes right back to what I would say changes in terms of the way the leadership is working changes in terms of the way Tableau run and then finally the product placement of Tableau it's sort of a finesse and you have to be really paying attention to the long story I'll try and make a video of this um you know to start try and cover the nearly four years now that s was own ta but it's a very careful managed journey and sell force is quite good at this sell force is very good at acquiring companies and getting what it wants out of them and changing the the sort of course I think it's it's uh it's something that a lot of people who worked under companies that have been acquired by cforce have said and I think we have to be clear that when cforce bought Tableau they definitely had a vision and that Vision maybe wasn't necessarily the one that Tableau was on when it was acquired and the journey that Tableau was on when it was acquired was essentially a journey to the cloud um we had Adam cipy who was previously at Amazon came to be the CEO of Tableau then went back to Amazon when Andy Jesse took the role of Jeff Bezos when Jeff Bezos stepped down Adam cipy then took Andy Jesse's role back at Amazon So Adam cipy went back but the journey that Tableau was on was always about going to the cloud and moving its capabilities towards the cloud and to be fair that makes sense it is one of the biggest criticism of Tableau especially in the general analytics sphere a lot of a lot of people will critique the fact that Tableau is in croud cloud ready and yet at the same time tblo will get a ton of stick for not having certain capabilities inside of tblo server the non-cloud version and so it's a pretty hard shift to to manage but nonetheless I think Salesforce were always going to push tablet products towards the cloud because in essence if you look at Salesforce it's a SAS platform everything runs in the browser everything runs on the platform and it just makes it much easier for cells to control the way it manages the whole setup having this product that kind of goes against that was definitely going to be something they were going to change over time does it mean they're going to get rid of desktop not really I don't think that's everever the case but I do think the way tablet desktop is built will fundamentally change and it'll work very similar to the way tablet prep work you might think that Tablo prep has a desktop version but in actual fact it's running web code on your desktop it's not running sort of native a desktop C or whatever C++ code on the laptop it's running something called electron in the background to actually run the interface and give you that desktop lag experience but it's actually just in the browser which is why you get feature parity with the browser version it's the same code just doing different things in different places now the next question to answer is the tea leaves that were at previous conferences at the last conferences the last two conferences Tableau have been very bold to say that look we've had a strong Legacy 20 years serving this particular audience but the job is not done there are this massive wave of people across this Chasm I'll put the graphic up on screen that are not being served and so what Tableau I think has been saying for the last eight years very clearly at conference is that they're moving on they're moving on from serving what we would call their traditional user base the dashboard Builders and they're moving on to address the consumers of those dashboards they want to build a product that the consumers of those dashboards can use and and that is in essence what table pulse is for Tableau pulse is trying to address that need but there's a huge problem and this problem is essentially this Tableau has spent 20 years marketing to this Legacy user base and this Legacy user base is the desktop audience the server audience and with tablet pulse they have a product that is sort of spread across these two user bases on one hand it requires the creators who have that license to build these metrics the explorers to build all these metrics metric definitions get the data in shape to make it work and by the way they have to do that inside of the tablet platform using published data sources and a couple of other factors and you know in some places those features are still lacking those features are still things that people want to see more of and I know I'll say that and people ask oh what features but really you just have to use Tableau every single day and I'll be up front and I'll say there is a large body of Salesforce product managers who've not lived with the product for longer than five years and if you have lived with the product for that long you just know where those edges are you don't need to ask that question and so um a real sort of thing we're going to see over time is as Tableau develops Tableau pulse are they going to bring some of those product knowledge items you should know things you should know about the 20 years of Tableau into Tableau pulse and are they going to make that work but nevertheless that's getting sidetracked getting back to this point about who Tableau pass is for Tableau now has to Market to the consumers of dashboards and yet they've never really had a Channel or a mechanism to Market to those people and so Tableau pulse fundamentally I think is for everyone who's been consuming dashboards that wants the ability to control the metrics that they get they want to be able to choose the cuts choose the levels and they really don't care about dashboards in fact all dashboards are is they present them with a way to basically extract their data and that's like let's be honest here if you built the dashboard the like 90% of the time people are just right clicking exporting the data I know people lock that down and you know try and build better features but in real terms I think there's a large body of people who just haven't warmed up to dashboards because of that exact fact it doesn't give them what they want and in essence I think tblo pulse is trying to address that now is tblo pulse original absolutely not have you seen something like alrix Auto Insight you could almost argue that tblo pulse is a very good clone of that there are also similar ideas outside in the analytic space people coming up with lots of different ways if you go to dribble and look at the way that uh ux designers are visualizing analytics dashboards a lot of the thought there it's not original but it's been applied to the Tableau platform and it comes with the benefits of the Tableau platform and that is absolutely original thinking that Tableau has it's a USP of tblo the platform and the fact that they're already users using it and so if we try and tie all of this together into sort of one big narrative Tableau is in essence trying to stay relevant AI has caused this Mega shift to where the space that no one really has any advantage in and you can't really sort of fall behind and so where AI is helping Tableau is it's able to sort of pull forward some of these insights that are really hard to get to and make it easier for people to access them the biggest beneficiaries of those are going to be the consumers of dashboards the previous consumers of dashboards the previous consumers of reports they are who Tableau pul is really geared at but and this is the big butt it needs creators and developers to build these metrics well make sure that the data models behind them are working and functioning well and big critique I've still had with tblo pass is this are the tools that those people have good enough sufficient enough to actually allow them to do that job at scale because if I go back to Tableau pulse and I go in here to create a new metric definition the breadth of what you can create in fact let's not create a new metric definition let's go to an existing one let me go to browse metric and I'll just take one of these metrics okay this is this is one data source Superstore you all know Superstore I've created two metrics okay and two metric definitions profits and sales and over here on the right hand side I have related metric now here's the kicker if I go into profit and I edit this definition it's one definition dead easy but depending on the number of Dimensions I have the number of possible outcomes is actually crazy if you just think about it for two seconds every category multiplied by every subcategory multiplied by every city by region by product by customer name the possibilities are endless and so people are going to create an absolute sea of metrics and one thing we've not really had is the ability to check the data at that scale and the only real tools that sit you know really capable of doing that are actually outside of the Tableau platform yes Tableau prep can can go into that level of granularity and allow you to sort of do everything you need yes tablet desktop has been the place where this has all been done and we've got the data model sort of being enhanced but there's still something missing there's still something missing to allow us to be able to you know track things like a lineage from here all the way back into the source Data Systems make sure that we're getting metadata from all of these metrics coming back to us and saying hey these are the most popular combinations of this metric definition along with these Dimensions to make sure that all these aspects work and everything is going to work well so maybe I'll worry for no reason but in my experience I've worked with so many companies that think they have a handle on their data and fundamentally actually they realize the scale of the challenge and their aspirations well they far exceed their capabilities and that's why I'm a consultant because we get brought in to help fix those problems and tablet pulse it it doesn't address that problem in fact it only makes it more obvious and I was kind of hoping that tablet pulse will not only help address the consumption problem but it will also help address the uh you know let's call it the creation problem if that makes sense maybe that's not the product Tableau was going for but hey I think that's the product we need thanks for watching and I'll catch you in the next video
Who is Tableau Pulse for? | New in tableau 2024.1
